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"More men have walked on the moon than have been the official Ronald McDonald"

Lloyd Parker 90s American dream Chief happiness officer Happy meal John Dower McDonalds Nostalgia Ronald McDonald short film The Guardian

Only nine men have officially played the part of Ronald McDonald, and this film created for The Guardian’s website speaks to the eighth man to play him, Joe Maggard. Produced and directed by John Dower, the short film brilliantly encapsulates the honour Joe feels having been able to play Ronald, explaining that you never truly retire from being the chain’s “chief happiness officer.” A bizarre, but oddly sweet portrait, the highlight is seeing Joe in full Ronald McDonald costume for the first time, and a lock of hair quivers every time he speaks.

Check out the short film here

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